S7 Airlines launches a new advertizing campaign «To gain altitude» - RUSSIAN AVIATION

			Sergey Belov: «How many of your jets are flying?», I am saying: «All of them»! Sergey Korotkov: We have successfully performed the demonstration, India has taken the decision o... Rashid Mursekaev: On А321 we plan to start its operation in September. Valery Gabriel: The cost of feed airline creation will be about $40-50 million.		Feedback Advertise RSS feed

S7 Airlines launches a new advertizing campaign «To gain altitude»

Russian Aviaton » Thursday October 8, 2015 23:12 MSK

S7 Airlines launches a new advertizing campaign «To gain altitude» | image from video «To gain altitude»

7 Airlines, a member of the oneworld® global aviation alliance®, from the 5th of October 2015 launches a new advertizing campaign «To gain altitude». The advertizing campaign demonstrates the advantages of the S7 Priority loyalty programme.

A man hanging in the air and overcoming the gravitational pull of the earth is the main visual image appearing in videos, outdoor advertizing, printed advertizing and Internet advertizing. Easiness, with which the heroes get off the ground, associates with easiness of collecting and spending miles with S7 Priority programme.

Situations demonstrated in advertisements show the possibilities available to S7 Priority programme members:

To collect miles for purchases;
To get miles for earlier trips;
To register in the loyalty programme from the age of 2;
To grant miles to your friends;
To exchange miles for flights with S7 Airlines, oneworld global aviation alliance partner airlines and Emirates.

The advertizing campaign «To gain altitude» will be held till mid-December 2015. Advertisements will be broadcasted on federal TV-channels and radio stations. Advertizing materials will be published in print and online media. Outdoor advertizing will appear in 22 cities of the S7 Airlines route network.

The creative concept was developed by a team of the Leo Burnett Moscow agency.

S7 Priority members collect miles taking flights of S7 Airlines, all oneworld global aviation alliance partner airlines, Emirates. It is also possible to collect miles using the services of numerous programme partners: hotels, retail store networks, car rent companies. It’s also convenient to earn miles paying with co-branded plastic cards of partner banks. E.g. 1.75 mile will be accrued to the S7 Priority account for every 40 roubles spent using a card «S7-Bank of Moscow-Visa Signature».

Air tickets can be purchased at www.s7.ru, the S7 mobile website m.s7.ru, through the iPhone app or the Android app, and at any S7 sales office. You can also learn accurate flight information, book and buy tickets by calling our Contact Centre at 8-800-700-0707, 8-800-200-000-7 (free for Russia).

Recent news:

Day
Week
Month

Air Ambulance Receives New Helicopters 20

Tu-204 in VIP aircraft market 17

Russian-style aerobatics 12

Unguided aircraft rockets - 80 years in service 12

Tu-204 for the Cosmonauts Training Centre 11

Light combat Yak-130M 10

Seven facts about PD-14 10

An-124: the world’s jumbo freighter 10

Ilyushin Il-96-400M 9

The Sky Begins From The Earth. The 5th Exhibition And Forum NAIS-2018 Took Place In Moscow 8

Russian aviation industry: answers to questions 70

Light combat Yak-130M 70

The Sky Begins From The Earth. The 5th Exhibition And Forum NAIS-2018 Took Place In Moscow 49

Unguided aircraft rockets - 80 years in service 46

Tu-204 for the Cosmonauts Training Centre 45

Some Facts About The «Artificial Vision» Of A High-Speed Unmanned Helicopter 40

80 years as one MiG 38

The legendary Tu-144 took its rightful place 38

What is Tu-204SM? 37

Ilyushin Il-96-400M 34

Light combat Yak-130M 321

Russian aviation industry: answers to questions 241

Unguided aircraft rockets - 80 years in service 221

The Sky Begins From The Earth. The 5th Exhibition And Forum NAIS-2018 Took Place In Moscow 208

The legendary Tu-144 took its rightful place 204

Tu-204 for the Cosmonauts Training Centre 201

Ilyushin Il-96-400M 184

"Aviadvigatel" - a mixture of air with electricity and hydrocarbons 181

The First Serial Wide-Body Aircraft IL-86 Turned 40 177

Seven facts about PD-14 170

- Defence » Review
  Light combat Yak-130M

- Industry » Review
  Russian aviation industry: answers to questions

- Aviation » Review
  New simulators for Russian aircraft

- Industry » Review
  Engine building in the Comrehensive Program for the Development of the Russian air transport industry - part 1

- Technology » Opinion
  SJ-100 is not SSJ100

- Industry » Interview
  Andrei Boginsky on the import-substituted SJ-100 and remotorization of previous generation Superjets by Aviation Explorer
  Interview with Andrey Boginsky, General Director of PJSC Yakovlev - Deputy General Director of UAC for Civil Aviation.

- Aviation » Interview
  Yuri Slyusar: On the most important things in the aviation industry over the past year by AVIA.RU
  On the eve of the New Year, Yuri Borisovich Slyusar, General Director of the United Aircraft Corporation, spoke about the results of the outgoing year and plans for the future.

- Technology » Interview
  Aircraft redelivery checks during the pandemic by S7 Technics
  S7 Technics among the first MRO organizations in Russia started offering redelivery checks several years ago as a comprehensive one-stop-shop service. S7 Technics chief engineer Leonid Shoshin and sales director Nikita Belykh told about the experience in completing redelivery checks the provider has accumulated during the pandemic.

- Airlines » Interview
  Red Wings will cover the whole country with routes network by SSJ100 by Evgeny Klyucharev
  The new Superjet100 (RA-89140) has been handed over to Red Wings. This is the 200th aircraft of this type produced by the United Aircraft Corporation and the first SSJ leased to the airline from PSB Leasing. The term of the contract is 20 years. Another 3 aircraft of this type were received by the airline this year from STLC. For the aircraft, an inverse version of the airline's livery was chosen (not the standard white and red, but red and white). Now the airline's fleet has 2 aircraft painted in such manner, the second one is A320.

- Airlines » Interview
  Science of Russian Aircraft Engine Building by Mikhail Gordin
  To the 90th anniversary of the Central Institute of Aviation Motors named after P.I. Baranov

See also:

- Defence » Review
  Light combat Yak-130M
  The presentation of the Ya-130M aircraft took place at the international military-technical forum "Army-2024", which was held from August 12 to 14, 2024 at the Patriot Convention and Exhibition Center. It should be noted right away that this is not just the modernization of the Yak-130 aircraft, but the transformation of a combat training aircraft into a full-fledged light combat aircraft. In the information field, this event was marked by a number of brief reports from federal news agencies. But the project, like the Yak-130 aircraft with its unique flight characteristics, deserves a more detailed review, which we decided to do.